Gibson will be introducing a new program for small dealers allowing them to offer Gibson brands to their customers.  The program allows Gibson to establish a relationship with these entrepreneurial dealers efficiently, giving their customers the benefit of Gibson brand guitars and other products with a much reduced commitment on the dealerships part.

 

This program will be offered very soon through the Gear and Accessories division with shipments taking place in time for the Christmas selling season.  The program will start with a few retailers and build gradually throughout the world.

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